On the top level, Puppy Culture is a socialization and training program specifically developed for puppies from birth through the end of their critical socialization period. It has age-appropriate protocols and lessons laid out in an organized format.
The program consists of videos, books and a Workbook that can be found on the website: http:// shoppuppyculture.com/


What makes Puppy Culture so different?

But that really does not get to the “why” of Puppy Culture, or what makes it different.

Puppy Culture is based on the premise that the puppy always leads the learning, and puppies learn best by appropriate experiences at the appropriate time.

What does Puppy Culture Teach You?

Puppy Culture teaches you to observe the puppy, and, based on the behavioral markers you see, serve the puppy the experience or lesson that is optimal for him at that moment in time.

Why is this so important?

Because things that are perfect in one developmental period could be useless or even detrimental in the next, and vice versa. Puppy Culture teachs you to know where you puppy is developmentally, and what to do ‘right now’.

Positive reinforcement?

Yes, Puppy Culture is a “positive,” reinforcement-based program and we do not use corrections or outmoded dominance theory, but that is really all a by product of observing the puppy and serving him the learning experience he is asking for.

The Latest Science

The Puppy Culture program is based on the latest science and studies on puppy and animal rearing, and they include many experts and authors in the film to further explain the logic of the program.

  • maximizing the benefit of any given protocol or lesson,
  • minimizing any danger of over facing or scaring the puppy
  • creating confidence and self-efficacy by presenting the appropriate level of challenge that the puppy CAN do without failing or presenting a danger to himself.

Every Puppy is a precious individual

Finally, Puppy Culture teaches owners to enjoy each puppy for the precious individual he is, and to tease out the best qualities in that puppy, rather than holding the puppy up to an arbitrary yardstick and labelling him as a problem if he does not measure up.

Many puppies are labelled as having behaviour or temperament issues when they are simply being served an inappropriate experience for their developmental age. This can hobble the puppy for the rest of his life with an unjust label that will cause people to treat him in an unthoughtful manner. By letting the puppy lead, you avoid this and enjoy your puppy for the wonderful individual that he is.

So you  the owner can watch the puppy and see what learning experience he’s ready for. And learning what those experiences are and how to effectively serve them is a big part of the Puppy Culture ethos

How Labratastic Labradors uses Puppy Culture

It seems a life time ago, that we brought our first Labrador and brought him home in a box on my lap in the back of the family car. Sam, our first Labrador joined a family who had always wanted a dog but honestly had no experience of what it was like to own a dog! Other than what we had gleaned from books we had sped read! Fortunately, we bumbled along and nothing terrible happened, but oh how times have changed.

Puppy Culture is part of the ‘secret sauce’ that makes Labratastic Labradors – Labratastic – and also just a bit fantastic. We are working with your new best friend from the moment they are born to give them every opportunity to learn and grow. To gain confidence. To develop calmness. Maybe even to learn a few simple commands, that we you can then expand upon. If you meet one of our dogs, you won’t forget them. Memorable, for all the right reasons.

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